It is called the Pearson's product-moment and is usually denoted with the letter .
Here are some other values of $r$ and their scatter diagrams.
| Pearson's correlation coefficient ($r$) |
Correlation |
|---|---|
| $0 \le r \le 0.25\qquad$ | no / very weak |
| $0.25 \lt r \le 0.5\phantom{0}\qquad$ | weak |
| $0.5 \lt r \le 0.75\qquad$ | moderate |
| $0.75 \lt r \lt 1\phantom{.00}\qquad$ | strong |
| $r = 1\phantom{.00}\qquad$ |